- Introduction, meanings, and definitions of terms in Web3
- Understanding the technology in a non-technical / strategic way
- Web3, Industry overview, market scenario, and future predictions
- What are brands doing now in the Web3 space
- Case studies across companies / industries to better understand application scenarios
- What should a brand do in the Web3 space?
- What should a brand expect from the Web3 space?
- What next? – Recommendations
- Q & A
This 2-hour delivery is ideal for the top management to get a strategic grip on Web3 from a Branding / Marketing perspective.
This can be followed by subsequent touch-points for:
- Top management: for more in-depth training or discussion
- Mid management: for tactical training on the bedrock of strategy developed so far
- Front line teams: for embedding the skills needed to take action on the plan laid out by the management